Deadspin is a sports website owned by Gawker Media and was launched in September 2005. As of February 2010, the site had attracted over 462 million unique visitors and about 573 million page views.[2]
Deadspin's founding editor-in-chief was Will Leitch, author and a founding editor of the New York City–based culture website, "The Black Table". Leitch announced on June 5, 2008 that he would be leaving to take a position at New York magazine.[3] He was replaced by A. J. Daulerio, former senior writer for the site.[4]
The current staff[5] consists of editor Tommy Craggs, managing editor Emma Carmichael, video/assignment editor Tim Burke, writers Barry Petchesky and Dom Cosentino, weekend editor Sean Newell, and contributing editor Drew Magary, along with a rotating group of regular contributors, interns and editorial assistants.
The editorial tone is similar to that of its sister site Gawker.com: liberal, sarcastic, humorous and often critical of mainstream media personalities.